A Quarter-Century of Passion and Innovation in Digital Learning
From Leading Private-Sector Institutions to Digital Learning Consultancy
Throughout my career within major private-sector organizations, I contributed to the development of diverse digital learning projects, designed interactive content, created educational games, and implemented augmented reality–based learning solutions.
With years of accumulated experience, I came to a clear realization:
e-learning is not merely about rapid production or digital expansion — it requires a deep pedagogical vision and a true understanding of how meaningful learning happens.
Today, I work as a specialized e-learning consultant, supporting educators, experts, and educational organizations in:
• Transforming knowledge into professional digital learning products
• Building academic platforms and digital academies grounded in solid instructional design principles
• Developing training programs capable of competing regionally and globally
• Designing learning experiences that deliver measurable, data-driven outcomes
My mission is to elevate digital education from content creation to strategic impact.
Tatweer Company – Saudi Arabia
Then came a pivotal stage in my journey: working with Tatweer Company for Educational Services, one of the entities under the Saudi Ministry of Education and operating under the direct supervision of the King. I was selected as an e-learning expert to contribute to the development of the national educational portal and the digital content for the Saudi curricula.
During my time there, I worked on cutting-edge educational technology projects, including augmented reality, educational games for various science subjects, and remote learning — which was implemented to support students in the southern regions. I was also involved in developing interactive educational solutions such as e-books and various formats of interactive videos.
Following that, the Saudi Ministry of Education implemented a nationalization (Saudization) policy, which led me to transition to private sector companies within the Kingdom. In these roles, I served as a consultant, specializing in the analysis of educational tenders across the Arab region and managing large-scale educational projects.
Eventually, the COVID-19 pandemic struck — and I was grateful to have returned to Egypt at that time, which allowed me to adapt swiftly and continue providing my expertise remotely.
Nahdet Misr Group
From 2001, I embarked on a 14-year journey with Nahdet Misr Publishing Group, which grew to become one of the leading e-learning companies in the region following the integration of our team from Sakhr Software. During this time, we developed and launched the “Al-Adwaa Educational Portal” using cutting-edge technologies. I also led the production of educational CDs and served as the Educational Projects Manager. In addition, I oversaw the development of interactive content for smart boards.
SAKHR Software
In 1997, I began my professional journey at Sakhr, one of the Arab world’s leading companies in educational content development. I served as a graphic designer and senior video editor, producing educational materials tailored to various Arab countries.
One of the most notable projects I contributed to was the “Educational Portal” in collaboration with Encyclopedia. At the time, it was considered one of the most advanced initiatives in digital education. We utilized cutting-edge technologies and educational software to deliver high-quality interactive content.
